Fascinating innovations are happening in the food & beverage industry around the world and Ugo Bataillard is introducing them to Japan. Ugo is the Founder and CEO of GourmetPro, a startup which began as a Japan market-entry consulting company for foreign food and beverage companies. After a successful 1st year of having too much business, GourmetPro shifted their business model to focus more on plant and cell based foods, sustainability, and other innovations in food and beverage. You will hear all about these developments and how GourmetPro utilizes a network of expert consultants to introduce these to Japan. We also talk about Japan market-entry and the top three transgressions foreign companies are most guilty of, chat about cell based meat, insect protein, The Cheesecake Factory, and review Doutour's soy meat burger. Other highlights from our conversation:
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